A billboard that attracts a lot of attention in Montreal

We can say that this photo has been circulating quite a bit on the web for 2 days. You can see a billboard advertising Gabrielle Pigeon. She decided to use a pun to make people laugh. We can read on the giant poster: "With Pigeon the properties fly away.". I don't know if that will encourage owners to collaborate with her, but we can say that her advertisement is successful.