Would you do this thing to have greener grass than your neighbor's?

The drought in California forces the imposition of new water restrictions in August. What to do to maintain his lawn in front of his house, residents do not want to have a yellow lawn! The new trend is to paint your lawn a healthy / vibrant green! It seems that small businesses are making a lot of money right now coloring people's lawns. Would you use this technique to impress your neighbors?